If Leonardo DiCaprio and Martin Scorsese bound onto the stage at the Academy Awards Sunday night to accept their gold statuettes for Wolf of Wall Street, you can say you knew it was going to happen — thanks to the Internet.
The Meltwater Group runs an online platform that analyzes billions of news and social media sources every single day. They've been monitoring social chatter about the Oscars for three years now, and find that the amount of buzz a movie or actor gets on Facebook and Twitter in the two months leading up to the Awards ceremony corresponds almost exactly with how the Academy feels about them. Read more...
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